Customer Experience is the Fuel for Word of Mouth Marketing
When it comes to the fuel that generates word of mouth marketing, customer experience in retail is the premium unleaded, high-octane...
How Innovative Tech Will Lead Retail Surge
If you’re looking for a strong retail marketing strategy in 2023, embracing tech is inevitable. Huge retailers like Amazon are betting...
Retail Marketing Strategy Ideas in a Tough Economy
The retail industry is showing signs of improvement following the pandemic, but consumers are burdened with inflation and fears of a...
How to Reduce Retail Labor Costs Without Downsizing
If you’re in retail and labor costs have you considering downsizing to save some money, it’s easy to feel disheartened. With the current...
Insights from Holiday Consumer Survey
Customers are looking forward to upcoming holiday celebrations. Still, according to an alternative survey from individual manufacturer...
How In-Store Demo Experiences Generate Word-of-Mouth Marketing
In store sampling events have long been a staple of the consumer packaged goods (CPG) industry, but they're more important than ever...
